VA Airline Training appoints Karen Bath as new Head of Customer Engagement


VA is delighted to announce the appointment of Karen Bath to the senior leadership team as Head of Customer Engagement from 11 September 2019.

Formerly head of customer experience for CTC Aviation (and then L3 Harris) for the past 20 years, Karen is extremely well known to many airline pilot cadet graduates and airline training managers around the world.

Karen has an exceptional reputation for always taking a highly customer-focused approach; balancing the needs of both airline and individual pilot customers, their sponsors and families. Karen will lead all matters ‘customer’ at VA, including our Airline Training Advice team, marketing, customer experience, airline relationships and all aspects of achieving exceptional customer engagement at VA.

Anthony Petteford, Managing Director of VA Airline Training, invited Karen to join his senior management team and is excited about what the future holds:

“Having worked with Karen both as a colleague and as a ‘friendly competitor’ for over 20 years, I’ve observed with pride her unrelenting passion for the customer; I am delighted to welcome Karen to our leadership team. At VA, we are committed to ensuring that our customer service and quality of training is always our priority. I can think of no-one better than Karen to continue and develop further our ‘AirlineReady’ strategy for us as we grow rapidly our portfolio of airline pilot training courses.”

VA NewsKieron BakerComment